Sweet Orange

As I wrote yesterday (”The Stealth Sell Out of Phase 3 Ivy homes in Irvine“), prices for Ivy homes, the new construction development in Irvine’s Woodbury East, have increased as each new phase was put on the market (except for Residence D, which went down $1,000 from the last price that was listed for this model).

As the following lists show, current prices are between $2,000 and $6,000 more than they were in phase 2 (again, this excludes Residence D, which was not available in phase two). The address for the Ivy homes, built by William Lyons Homes, is 20 Opus, Irvine 92618.

Current Prices  (as of September 10, according to Trulia):

• Residence A: Two bedrooms, 2.5 baths, 1,180 square feet, priced from $356,990
• Residence B: Three bedrooms, 2.5 baths, 1,394 square feet, priced from $400,990
• Residence C: Three bedrooms, 2.5 baths, 1,500 square feet, priced from $441,990
• Residence D: Three bedrooms, 2.5 baths, 1,503 square feet, priced from $421,990

Phase 2, August 1 prices:

• Residence A: Two bedrooms, 2.5 baths, 1,180 square feet, priced from $354,990
  
• Residence B: Three bedrooms, 2.5 baths, 1,394 square feet, priced from $394,990
• Residence C: Three bedrooms, 2.5 baths, 1,500 square feet, priced from $439,990
• Residence D: Three bedrooms, 2.5 baths, 1,503 square feet, NOT AVAILABLE

Phase 1, July 11 prices:

• Residence A: Two bedrooms, 2.5 baths and a 2-car garage; 1,180 square feet, priced from $349,990
• Residence B: Three bedrooms, 2.5 baths and a 2-car garage, 1,394 square feet, priced from $389,990
• Residence C: Three bedrooms, 2.5 baths and a 2-car garage, 1,500 square feet, priced from $427,990
• Residence D: Three bedrooms, 2.5 baths and a 2-car garage, 1,503 square feet, priced from $422,990

Additional costs:

• Mello Roos fees about $3,971 per year
• HOA dues about $134 monthly for the master association and $175 for the sub-association

GRAPHIC IS THE FLOOR PLAN FOR THE FIRST AND SECOND FLOORS OF RESIDENCE B. WHEN COMPARED TO PHASE TWO PRICES, RESIDENCE B IVY HOME PRICES INCREASED MORE THAN RESIDENCE A, C, OR D.

Note: See yesterday’s post (“The Stealth Sell Out of Phase 3 Ivy homes in Irvine“), for a list of additional posts on the Ivy development.

We’ve had a stealth event concerning the housing industry happen in Irvine a few weeks ago. What I am writing about is the mysterious sell out of the phase three Ivy homes that went on sale recently.

There has been a lot of buzz around the quick sell out of the Ivy home offered for sale in phase one and two. Ivy is the new construction development that is in the process of being built in Irvine’s Woodbury East community. These homes will not be available for move-in until sometime next year; however, both phase one and phase two sold out within 15 minutes of going on sale (July 11th and August 1st respectively). The Irvine Company announced that phase three homes would go on the market in 3 to 5 weeks of the phase two date. So I have been watching for an announcement of the exact date.

Phase 1 and 2 came out with a lot of fanfare: newspaper ads, e-mail announcements, Google banner ads on numerous blogs, and newspaper articles. Not so with phase three. I saw no mention of the phase three opening date until  I got an e-mail  on Wednesday of last week (September 23rd) from the Irvine Company that said:

“Homebuyers are continuing to prove that Woodbury East is Irvine’s most popular new address. Our first neighborhood, Ivy, continues to be a huge success and has sold out its first three phases. With pricing beginning in the mid $300,000s, Woodbury East has made its debut as a great place to buy now and enjoy for years to come.”

Apparently the phase three sale date has come and gone with hardly a word. It must be all a part of the marketing plan.

Tomorrow’s post: a look at the current prices for the Ivy homes. Hint: Prices have increased with each new sales phase.

Related posts:

• Deja Vu in Woodbury East! Phase Two of Irvine’s Ivy Housing Development Sells Out in 15 Minutes-Prices Increased
• New Construction Housing Development Sells Out in 15 Minutes
• Ivy. an Irvine Woodbury East Development, Opens with Smaller, More Affordable Housing Options
• Pros and Cons of New Irvine Development: Ivy, a Woodbury East Neighborhood